North Carolina Airbnb prices vary more by region than by any statewide figure. AirROI’s data for its 30 ranked North Carolina markets (page updated September 12, 2026) averages about $338 per night at roughly 36% occupancy, but individual markets run from about $145 in Fayetteville to about $609 in Ocean Isle Beach. These are market benchmarks, not checkout quotes, so your total will depend on dates, property size, fees and taxes.
Quick Answer: City markets are cheapest in AirROI’s data (Fayetteville about $145, Durham and Winston-Salem about $183, Raleigh about $197), mountain towns sit in the middle (Asheville about $257, Boone about $346), and beach towns are highest (Nags Head about $471, Corolla about $575, Ocean Isle Beach about $609). Compare the full checkout total for your dates.
Key Takeaways
- AirROI’s average across its 30 ranked North Carolina markets is about $338 per night, at about 36% occupancy; it is not a statewide mean of every listing.
- Beach markets such as Corolla, Wrightsville Beach and Ocean Isle Beach have the highest ADRs listed; Fayetteville, Durham and Winston-Salem have among the lowest.
- Airbnb collects North Carolina sales tax of 6.75% to 7.5% plus city or county occupancy tax of typically 1% to 8% on stays under 90 nights.
- ADR is average revenue per booked night, not a guest checkout total.
North Carolina Airbnb Prices by Market in 2026
The table lists average daily rate (ADR) and occupancy for selected markets from AirROI’s 30-market North Carolina ranking, grouped roughly by type. ADR is average revenue per booked night, so it is a benchmark rather than a quote.
| Market | ADR (AirROI) | Occupancy | Type |
|---|---|---|---|
| Fayetteville | About $145 | 38.4% | City |
| Durham | About $183 | 40.8% | City |
| Winston-Salem | About $183 | 38.4% | City |
| Raleigh | About $197 | 41.0% | City |
| Greensboro | About $204 | 38.7% | City |
| Charlotte | About $217 | 38.5% | City |
| Wilmington | About $228 | 40.7% | Coast |
| Asheville | About $257 | 42.0% | Mountains |
| Bryson City | About $268 | 36.3% | Mountains |
| Kill Devil Hills | About $338 | 38.2% | Outer Banks |
| Boone | About $346 | 36.2% | Mountains |
| Nags Head | About $471 | 35.4% | Outer Banks |
| Wrightsville Beach | About $563 | 35.2% | Coast |
| Corolla | About $575 | 33.5% | Outer Banks |
| Ocean Isle Beach | About $609 | 32.1% | Coast |
Source: AirROI North Carolina market data, trailing 12-month figures as of September 12, 2026. Other data providers report different numbers for the same town, so treat these as a rough guide.
What Changes Airbnb Prices in North Carolina
Coast, mountains or city
Beach houses on the Outer Banks and the southern coast carry the highest ADRs in the data, mountain towns such as Asheville and Boone sit in the middle, and the Piedmont cities are lowest. Compare like with like: a beach house for eight is not comparable to a city apartment.
Season and minimum stays
Beach towns see their strongest demand in summer, and mountain towns see it around fall color and holidays. Many beach rentals set minimum stays, so check the calendar and the minimum-night rule before you compare nightly rates.
Property size and amenities
Pools, hot tubs, views and extra bedrooms raise rates, but a large home that sleeps more guests can cost less per person. Divide the total by the number of guests to compare.
Events and weekends
Weekends, holidays and local events can lift rates in any market. There is no fixed premium, so search the same listing across several dates.
Taxes and Fees on a North Carolina Airbnb
A booking can include a cleaning fee, Airbnb service fee, pet or extra-guest fees and taxes. According to Airbnb’s North Carolina tax page, Airbnb collects two taxes on reservations of fewer than 90 nights, both applied to the listing price including cleaning and guest fees:
| Tax (per Airbnb) | Rate |
|---|---|
| State sales tax (4.75% state plus 2% to 2.75% local, by county) | 6.75% to 7.5% in total |
| City and/or county occupancy tax | Varies by city and county, typically 1% to 8% |
Cleaning fees hit short stays hardest: a $100 cleaning fee adds $50 per night to a two-night stay but only about $14.29 per night to a seven-night stay. Divide the final reservation total by the number of nights to find your effective nightly cost.
How to Save on a North Carolina Airbnb
- Look inland or off the beach. Staying a few miles from the oceanfront or a mountain town center can lower the rate.
- Travel outside peak weeks. Shoulder-season and midweek dates can cost less, but check minimum-stay rules.
- Check weekly discounts. Some hosts discount stays of seven nights or more.
- Compare full totals. Filter by total price and review fees, taxes and cancellation terms.
- Split large homes. A big house can cost less per person for a group.
- Compare platforms. See our Airbnb vs. Vrbo cost comparison.
Sample Budget Math
These examples multiply AirROI ADRs by the number of nights. They are arithmetic illustrations, not quotes, and exclude taxes and Airbnb fees:
- Three nights at the Fayetteville benchmark: 3 x $145 = $435.
- Three nights at the Raleigh benchmark: 3 x $197 = $591.
- Three nights at the Asheville benchmark: 3 x $257 = $771.
- Five nights at the Nags Head benchmark: 5 x $471 = $2,355.
Real listings can sit well above or below these benchmarks.
Airbnb vs. Hotels and Other Stays in North Carolina
An Airbnb can suit groups, families and longer stays, while a hotel may be simpler for a short trip. Compare lodging types in our guides to North Carolina hotel prices, North Carolina motel prices, North Carolina resort prices, Asheville hotel prices and Outer Banks hotel prices. For longer trips, see our extended-stay hotel cost guide.
Frequently Asked Questions
How much is an Airbnb in North Carolina per night?
AirROI's data for 30 ranked North Carolina markets (updated September 12, 2026) averages about $338 per night, but individual markets range from about $145 in Fayetteville to about $609 in Ocean Isle Beach. These are benchmarks, not checkout quotes.
Where are Airbnbs cheapest in North Carolina?
In AirROI's ranking, Fayetteville (about $145), Durham and Winston-Salem (about $183 each) and Raleigh (about $197) have the lowest ADRs among the markets listed.
Where are North Carolina Airbnbs most expensive?
Beach markets lead the list, including Ocean Isle Beach (about $609), Corolla (about $575), Wrightsville Beach (about $563) and Oak Island (about $486).
What taxes apply to a North Carolina Airbnb?
Per Airbnb, it collects state sales tax of 6.75% to 7.5% (4.75% state plus a 2% to 2.75% local rate) and a city or county occupancy tax that varies, typically 1% to 8%, on reservations of fewer than 90 nights. Both apply to the listing price including cleaning and guest fees.
Are Airbnbs cheaper than hotels in North Carolina?
It depends on group size and length of stay. Airbnbs can cost less per person for groups and longer stays with a kitchen, while hotels can be cheaper for short stays after cleaning and service fees. Compare the full checkout total for your dates.
Why does the average differ between websites?
Data providers use different listing samples, time periods and definitions, and AirROI's figure covers only its 30 ranked markets. Use averages to compare places, then price real listings.
Conclusion
North Carolina Airbnb prices depend on whether you stay in a city, the mountains or at the beach, plus season, property size and the full checkout total. Start from the benchmarks above, price real listings for your exact dates, read the tax breakdown, and divide the final total by the number of nights.
Sources
- AirROI: North Carolina Airbnb market data – ADR and occupancy for 30 ranked markets, as of September 12, 2026
- Airbnb Help: taxes collected in North Carolina
