Airbnb cost in Mississippi varies widely by city and travel date. In the six short-term-rental markets reviewed here, current AirDNA average daily rates (ADRs) range from about $141 per booked night in Jackson to $436 in Oxford. These are trailing-12-month market averages across Airbnb, Vrbo, and Booking.com, not quotes for a specific Airbnb. Your actual total depends on exact dates, property size, guest count, fees, taxes, and local demand.
Last updated: September 7, 2026. AirDNA market pages were checked after their September 5, 2026 refresh and reflect completed short-term-rental market data through August 2026. City and tax sources were also rechecked for this update.
Quick Answer
In the Mississippi short-term-rental markets reviewed here, current AirDNA ADRs are about $141 in Jackson, $176 in Biloxi, $215 in Ocean Springs, $224 in Gulfport, $212 in Starkville, and $436 in Oxford. These are multi-platform booked-night market averages, not guaranteed Airbnb quotes. Compare the complete stay total for your exact dates and guest count before booking.
Key Takeaways
- Mississippi Airbnb prices vary too widely for one statewide nightly rate to be reliable.
- Current AirDNA market ADRs are about $141 in Jackson, $176 in Biloxi, $215 in Ocean Springs, $224 in Gulfport, $212 in Starkville, and $436 in Oxford.
- AirDNA’s figures cover Airbnb, Vrbo, and Booking.com, so use them as short-term-rental market benchmarks rather than quotes for a specific Airbnb.
- Airbnb states that Mississippi reservations are subject to a 7% state sales tax, while additional tourism or local taxes can vary by jurisdiction.
- Compare the complete stay price and effective cost per night, not only a market average or headline nightly figure.
- Hosts should verify zoning, permits, taxes, insurance, HOA restrictions, and current city rules before advertising a property.
Current Airbnb Price Ranges in Mississippi
The most useful way to estimate an Airbnb cost is to examine the specific destination rather than rely on one statewide figure. The AirDNA market pages below were updated September 5, 2026 and reflect trailing-12-month short-term-rental performance through August 2026.
| Market | Average Daily Rate | Occupancy | How It Compares Here |
|---|---|---|---|
| Jackson | $141 | 63% | Lowest ADR in this six-market comparison |
| Biloxi | $176 | 50% | Lowest ADR among the three coastal markets compared |
| Ocean Springs | $215 | 53% | Middle of the six-market ADR range |
| Gulfport | $224 | 48% | Highest ADR among the three coastal markets compared |
| Starkville | $212 | 42% | University market with ADR close to Ocean Springs |
| Oxford | $436 | 33% | Highest ADR in this six-market comparison |
Note: These are same-source, market-level short-term-rental estimates covering Airbnb, Vrbo, and Booking.com listings. They are useful for comparing markets consistently, but they are not quotes for a specific Airbnb property and should not be treated as guaranteed host income.
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What These Rates Mean for a One- or Three-Night Stay
Multiplying ADR by the number of nights gives a rough base-cost benchmark, but it does not predict the price of a particular listing. Nightly rates can change from one date to another, and cleaning fees, platform charges, pet or extra-guest fees, discounts, and taxes can change the final total.
| Market | 1-Night ADR Benchmark | 3-Night ADR Benchmark |
|---|---|---|
| Jackson | $141 | $423 |
| Biloxi | $176 | $528 |
| Ocean Springs | $215 | $645 |
| Gulfport | $224 | $672 |
| Starkville | $212 | $636 |
| Oxford | $436 | $1,308 |
For example, the $224 Gulfport figure means the market averaged about $224 across booked nights during AirDNA’s measurement period. It does not mean that every Gulfport Airbnb will charge $224 on your dates or that three nights will always total $672 before property-specific fees and taxes.
What Does Average Daily Rate (ADR) Mean?
Average daily rate, usually shortened to ADR, is the average nightly price across booked nights in the market. It does not tell you what every property costs, and it does not necessarily equal the final amount a traveler pays.
ADR can vary greatly by property size, neighborhood, amenities, booking date, and the mix of properties that were actually booked. This is especially important when reading Oxford’s $436 market figure: it is a broad market benchmark, not a normal quote for a one-bedroom property or an ordinary weekday.
A city’s average daily rate is a market benchmark, not a guaranteed quote for a particular Airbnb, property size, or travel date.
Why Can an Airbnb Quote Differ From AirDNA Market Data?
The AirDNA figures in this guide combine tracked performance from Airbnb, Vrbo, and Booking.com rather than isolating Airbnb alone. That makes them useful for understanding the overall short-term-rental market, but the price shown for an individual Airbnb can be higher or lower.
For the most accurate traveler estimate, enter your exact dates and guest count on Airbnb and compare the complete totals of several similar properties in the same neighborhood.
Why Do Mississippi Airbnb Averages Differ Across Websites?
Different vacation-rental data providers can report different Mississippi averages because they may use different booking platforms, date ranges, listing mixes, sample sizes, and statistical definitions. A statewide number can also combine markets with very different property sizes and demand patterns.
For a fair market comparison, use one data source and methodology consistently. For your actual travel budget, treat market ADR as context and then price your exact dates, guest count, property type, and location directly on Airbnb.
What Is Included in the Total Airbnb Price?
Your Airbnb total may include several charges:
- Nightly price: The host’s rate for each reserved night.
- Cleaning fee: A one-time host fee that can have a large effect on short stays.
- Extra-guest or pet fees: Added when the listing’s rules apply them.
- Airbnb service fee: Depending on the listing’s fee structure, Airbnb service fees can affect either the guest-facing total or the host’s payout.
- Taxes: State and applicable local taxes based on the listing location and tax rules.
Airbnb states that guests in the United States see a fee-inclusive total price before taxes on listings. Airbnb also says taxes it collects are displayed before booking, while the checkout price breakdown provides the details.
For Mississippi specifically, Airbnb’s occupancy-tax collection guidance states that guests pay a 7% state sales tax on the listing price, including the cleaning fee and guest fee. Additional tourism and economic-development taxes vary by locality.
A simple traveler budget is:
Total trip cost = nightly charges + host/platform fees + applicable state and local taxes
To compare properties with different fee structures, calculate:
Effective nightly cost = complete stay total ÷ number of nights
For groups, you can also calculate:
Cost per person = complete stay total ÷ number of travelers
How Property Type, Location, and Amenities Affect Rates
A fair price comparison uses listings that are genuinely similar. A beachfront house for 12 guests should not be compared with a suburban one-bedroom apartment, even when both appear in the same city search.
| Factor | Likely Effect | How to Compare It |
|---|---|---|
| Bedrooms and guest capacity | Larger homes usually have a higher total nightly rate | Check the cost per guest as well as the total |
| Beach, campus, downtown, or attraction access | Convenient locations often command a premium | Evaluate properties within the same neighborhood or driving radius |
| Pool, hot tub, view, parking, or boat access | High-value amenities may support a higher rate | Check listings with the same major amenities |
| Reviews and listing quality | Strong reviews can improve booking confidence | Check rating, review count, cleanliness comments, and recent feedback |
| Local event dates | Rates may rise sharply when nearby lodging becomes scarce | Search the same property on an event date and a normal date |
| Cleaning fee and minimum stay | A one-time fee has a larger effect on one- or two-night stays | Divide the complete stay total by the number of nights |
Pro Tip: Search for the exact guest count before evaluating prices. A listing may look inexpensive until extra-guest fees are applied, while a larger home may offer a lower cost per person for a group.
Regional Airbnb Price Guide for Mississippi
Mississippi Gulf Coast
Biloxi, Gulfport, and Ocean Springs have higher current market ADRs than Jackson in the AirDNA data reviewed for this guide. Their current trailing-12-month ADRs through August 2026 are about $176 in Biloxi, $215 in Ocean Springs, and $224 in Gulfport.
Travelers should check distance to the beach, parking, pool access, casino or attraction proximity, and the complete stay total. A lower-priced inland listing may still be the better value when free parking, more space, or a kitchen is included.
College Towns: Oxford and Starkville
Oxford and Starkville can be strongly affected by university calendars, sports, graduations, and other major events. Travelers should therefore check exact dates rather than treating an annual market average as a normal nightly quote.
Oxford’s current AirDNA market ADR is $436 with 33% occupancy. That does not mean every ordinary Oxford stay costs $436; it is the average across booked nights in the tracked market. Starkville’s current ADR is approximately $212, with estimated occupancy of 42%.
Travelers visiting during a major university event should search early and compare nearby areas. Flexible travelers may find better value on non-event dates or farther from campus.
Jackson and Central Mississippi
Jackson’s current AirDNA ADR of about $141 is lower than the coastal and college-town examples in this guide. The city’s short-term-rental demand can vary with business trips, medical visits, government activity, family travel, and events, so individual weekends can still cost much more or less than the annual market benchmark.
Check the specific neighborhood, parking arrangements, driving distance, security features, complete price, and recent guest reviews before choosing a property solely because it has the lowest advertised rate.
Lakes, Rural Cabins, and Farm Stays
There is no dependable single average for Mississippi’s rural cabins, lake houses, or farm stays. Inventory can be limited, and two nearby properties may differ greatly in size, waterfront access, road conditions, pet policies, and amenities.
Expand the map radius when searching. A rural stay may offer more space and privacy, but travelers should check driving time, mobile service, Wi-Fi availability, grocery access, road access, and the complete price before booking.
When Mississippi Airbnb Prices Rise
Mississippi does not have one peak month that applies to every destination. Demand patterns vary by location:
- Coastal markets: Beach weather, festivals, school breaks, and special events can raise demand.
- Oxford and Starkville: Football games, graduations, move-in dates, and university events can create sharp differences between ordinary and high-demand dates.
- Jackson and other cities: Conferences, family events, concerts, and business travel can affect individual weekends.
- Rural and lake areas: Fishing, boating, hunting, reunions, and holiday weekends may be important demand drivers.
Because these patterns differ by destination and year, broad claims such as “January is always cheapest” or “September is always most expensive” are not reliable for the whole state.
How to Save When Booking an Airbnb in Mississippi
- Compare complete prices. Use the full stay total rather than multiplying only the headline nightly rate.
- Move your dates by one or two days. Avoiding a major event or weekend night can change the price substantially.
- Compare different stay lengths. A weekly discount may lower the nightly average, but only when the extra nights are useful.
- Check the cancellation terms. The cheapest nonrefundable option may cost more in the end if your plans change.
- Search nearby neighborhoods. A short drive may reduce the rate without reducing comfort.
- Match the property to your group. Couples may save with a small unit, while groups may pay less per person in one large house.
- Compare hotels for short stays. A hotel can be cheaper for one night when an Airbnb has a substantial cleaning fee.
- Read recent reviews. A low price is poor value when cleanliness, noise, parking, or maintenance problems affect the stay.
Note: A seven-night booking is not automatically cheaper overall. Check the full total and calculate the effective cost per night before extending a trip only to obtain a discount.
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Airbnb Versus a Hotel for a Short Mississippi Stay
For a one- or two-night trip, check an Airbnb and a comparable hotel for the same dates before deciding. A cleaning fee can make a short Airbnb stay more expensive, while free hotel breakfast or parking can change the value comparison. On the other hand, an Airbnb with a kitchen, laundry, multiple bedrooms, or space for a group can be more practical even when its total price is higher.
Airbnb Pricing Checklist for Mississippi Hosts
A host should not set a base price from a statewide average. Build a local comparison set using properties that compete for the same guests.
- Confirm the property can legally operate. Check zoning, permits, HOA or deed restrictions, lease terms, occupancy rules, parking requirements, and insurance.
- Select close competitors. Match neighborhood, bedroom count, bathrooms, guest capacity, property type, parking, and important amenities.
- Compare normal dates first. Establish a realistic base price before adjusting for events or holidays.
- Review the guest’s total. A competitive nightly rate can still lose bookings when cleaning and other fees make the complete price too high.
- Set event pricing separately. Use actual local demand and comparable availability rather than assuming every weekend deserves a premium.
- Use sensible minimum and maximum rates. Airbnb’s Smart Pricing lets hosts set a price range and override selected dates. Discounts and promotions can affect the final amount guests pay.
- Test length-of-stay discounts. Weekly or monthly discounts can reduce turnover and fill longer gaps, but the discounted booking should still cover operating costs.
- Know your price floor. Consider cleaning, utilities, supplies, maintenance, insurance, taxes, platform fees, and expected vacancy before deciding the lowest rate that makes sense for the property.
- Track occupancy and RevPAR. ADR alone can be misleading. A higher rate is not useful when it results in too many vacant nights.
- Review nearby listings regularly. Airbnb’s similar listings tool can show booked and available pricing benchmarks when comparable listings are available. Airbnb notes that similar listings do not appear while Smart Pricing is turned on.
ADR, Occupancy, and RevPAR
- ADR: Average nightly price across booked nights.
- Occupancy: The percentage of available nights that were booked.
- RevPAR: Revenue per available rental night, commonly estimated by multiplying ADR by occupancy.
A host charging $250 with weak occupancy may earn less than a comparable host charging $190 and booking more consistently. Track all three measures instead of pursuing the highest possible nightly rate.
Mississippi Airbnb Rules, Permits, and Taxes
Short-term-rental requirements vary by city, county, zoning district, property type, and sometimes the exact parcel. There is no single local permit that covers every Mississippi Airbnb.
- Hattiesburg: The city states that Airbnb, Vrbo, and similar short-term rentals must comply with Ordinance No. 3376 and obtain a permit before renting. Its current registration page also says residential STR permits are capped at 2.5% of total residential structures and identifies additional application, inspection, and local-manager requirements. See the official Hattiesburg short-term-rental page.
- Ocean Springs: The city currently caps residential short-term-rental permits at 115, while commercial STR permits have no stated cap. New residential permits require Planning Commission and Board of Aldermen approval. See the Ocean Springs Short-Term Rental Information page.
- Biloxi: The current Land Development Ordinance prohibits short-term rentals in listed single-family zones including RS-5, RS-7.5, RS-10, RE, RER, and AR. Other districts may allow STRs as permitted or conditional uses. The ordinance also lists an annual $250 application fee and city certificate, license, and occupancy requirements. Review the current Biloxi Land Development Ordinance.
- Starkville: The city now requires short-term rental housing to be registered and licensed through the Community Development Department. Beginning August 20, 2026, an STR must be registered before it is rented, registration must be renewed annually, and the owner or operator must obtain a City of Starkville privilege license and comply with applicable Mississippi occupancy-tax registration and remittance requirements. STRs may operate only in zoning districts where residential uses are permitted. See the current Starkville Rental Housing Code page.
Mississippi Airbnb Taxes
Airbnb’s Mississippi tax guidance states that guests booking Airbnb properties in Mississippi pay a 7% state sales tax on the listing price, including the cleaning fee and guest fee. Airbnb also states that tourism and economic-development taxes vary by locality.
The Mississippi Department of Revenue sales-tax table lists hotels, motels, tourist courts or camps, and trailer parks among businesses generally subject to the state’s 7% sales-tax rate. The Department’s tourism and economic development tax page lists additional local levies and their individual definitions, rates, and expiration dates.
Do not assume every local hotel or tourism tax applies identically to every single-property short-term rental. Local statutes can contain their own definitions, unit thresholds, exemptions, and collection rules. Travelers should use the tax shown in their booking breakdown, while hosts should confirm their own filing and collection obligations with the appropriate tax authority.
Warning: Market data is not legal, tax, insurance, or investment advice. Before accepting reservations, verify current requirements with the city or county, the Mississippi Department of Revenue, your insurer, and any HOA, lease, deed restriction, or property agreement. Local rules and tax requirements can change.
Sources
- AirDNA Jackson, Biloxi, Ocean Springs, Gulfport, Starkville, and Oxford market data — ADR, occupancy, data period, and multi-platform market definitions.
- Airbnb U.S. price-display guidance and Airbnb Mississippi occupancy-tax guidance — fee-inclusive pricing and Mississippi tax collection.
- Airbnb Smart Pricing and Compare Similar Listings — current host pricing tools.
- Mississippi Department of Revenue sales-tax rates and tourism and economic-development taxes — state and locality-specific tax references.
- City of Hattiesburg Short-Term Rental Registration and City of Ocean Springs Short-Term Rental Information — current permitting examples.
- Biloxi Land Development Ordinance and Starkville Rental Housing Code — current zoning, registration, and licensing standards.
Frequently Asked Questions
How much does a one-night Airbnb cost in Mississippi?
The cost depends on the city, property, date, and guest count. Current multi-platform AirDNA ADR examples range from about $141 in Jackson to $436 in Oxford. These are market averages, not guaranteed Airbnb quotes. Cleaning fees, platform charges, pet or extra-guest fees, and taxes can change the final one-night total.
What is the cheapest time to book an Airbnb in Mississippi?
There is no single cheapest month for the entire state. Look for non-event dates, weekdays, and periods outside the main demand season for your destination. In Oxford or Starkville, avoiding major university events may matter more than choosing a particular month.
Are cleaning fees and taxes included in the nightly price?
Not in the simple nightly rate alone. Airbnb says U.S. guests see a fee-inclusive total before taxes on listings, and taxes Airbnb collects are displayed before booking. In Mississippi, Airbnb states that a 7% state sales tax applies to the listing price including the cleaning fee and guest fee, with additional local tourism taxes varying by jurisdiction.
Is an Airbnb cheaper than a hotel in Mississippi?
Sometimes, but not automatically. A hotel can cost less for a one-night stay when an Airbnb has a large cleaning fee. An Airbnb may offer better value for families, groups, or longer stays when it provides multiple bedrooms, a kitchen, laundry, or more living space. Compare the complete totals for the same dates.
Does AirDNA’s ADR equal the price of an Airbnb listing?
No. AirDNA’s market ADR is an average across booked nights in a short-term-rental market that includes Airbnb, Vrbo, and Booking.com. A specific Airbnb may cost substantially more or less depending on its size, location, amenities, reviews, guest count, and travel dates.
How much should I charge for my Mississippi Airbnb?
There is no responsible statewide starting rate. Compare properties with the same neighborhood, bedroom count, guest capacity, property type, reviews, and major amenities. Set a normal-date base price first, calculate your operating-cost floor, and then make separate adjustments for events, seasonality, and booking gaps.
How do I start an Airbnb in Mississippi?
Confirm that short-term rentals are allowed at the address, review zoning and HOA or deed restrictions, obtain required local permits or business licenses, verify tax obligations, obtain appropriate insurance, prepare the property for safe occupancy, and build a price from close local competitors. Requirements differ by jurisdiction.
Does every Mississippi city use the same Airbnb rules?
No. Hattiesburg, Ocean Springs, Biloxi, Starkville, and other jurisdictions can have different zoning, registration, tax, parking, occupancy, inspection, and permit requirements. Check the current official city and county sources for the property’s exact address.
Planning a wider Southern trip? Compare our Tennessee Airbnb cost guide and Texas Airbnb cost guide.
Conclusion
Mississippi Airbnb prices vary too much for one statewide average to tell the full story. Current multi-platform AirDNA benchmarks in the six markets reviewed here range from about $141 per booked night in Jackson to $436 in Oxford, with Biloxi, Ocean Springs, Gulfport, and Starkville between those figures. Travelers should use these numbers as market context, then compare the complete Airbnb price for their exact dates, guest count, location, and property type. Mississippi Airbnb guests should also account for the state’s 7% sales tax and any applicable local taxes. Hosts should build prices from close local competitors, operating costs, and realistic occupancy while verifying every zoning, permit, tax, insurance, and property-rule requirement before accepting reservations.
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